So You Need a Typeface.

So here you are staring at a blank screen. You have read the creative brief, gotten the back story from your AD, studied the clients website, researched the brand etc. In your head you know what you want to design, but you are having trouble getting your head wrapped around the exact fonts you want to use. Well fear not fellow designers, here is a handy infographic to help you make the correct choice. Now go forth and set some type.

One comment

  1. This looked like mass confusion at first…but after a couple ‘o clicks of the magnifier it’s really quite interesting. Nice post.

Comments are closed.