The Chase. Smith & Foulkes for Intel

“The Chase” was created by San Francisco agency Venables Bell & Partners and directed by Smith & Foulkes, the same guys that did “Honda’s Grrr”. It’s a visual illustration of the incredible multi-tasking power of the new Core i5 processors. Smith & Foulkes staged a 105-second chase across a wide variety of application windows on a computer desktop including iTunes, Facebook, YouTube, Microsoft Office and the Adobe Creative Suite. It’s a really nice combination of live action video, animation, and post production/motion graphic techniques.

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