Hackney Hear, Audio Augmented Reality for the London Olympic Games.

As the 2012 London Olympic games draw near a new iPhone and Android application has been launch to promote the community, and areas in and around where the games will be played. Hackney Hear uses your smartphone’s GPS location to play interviews, features, poetry, music and new writing depending on your where you are in the London area.

As you walk through the city Your position will trigger audio clips, creating your own soundscape. More than 400 stories will be available in the Hackney district of London, giving you a wonderful soundtrack as you walk through the Olympic borough.

The application features everything from interviews of famous children from the borough like Lord Sugar on one street, to Michael Rosen’s ballad about Dalston Junction or hit the canals to hear writer Iain Sinclair reveal the hidden underground river of the Hackney Brook. Hackney Hear reveals the colorful history, the multitude of lives and the borough’s immense artistic outpourings via your phone as you walk.

There are new commissions, specially recorded interviews and community generated audio. This smartphone application reflects the different worlds that are practically living on top of each other creating an immersive, audio based  augmented reality where the sights are the same but the sound creates another world.

This app will be launched later this year as the build-up to London 2012 hits a fever pitch.  It will also provide a post-Olympic legacy as it continues to grow after the Games are over.