I love Taschen books, and one of their latest Mid-Century Ads: Advertising from the Mad Men Era looks to be another one that I’ll end up buying when it drops later this month.
Edited by cultural anthropologist and graphic design historian Jim Heimann the two volume set has more than one thousand images,and supporting text. This companion set of books offers a curated look at the best of American print advertising in the age of the “Big Idea.” (roughly 1955 to 1969)
Available in February 2012, this book will appeal to anyone involved in design, advertising, or interested in the cultural history of the period. The book will retail for $59.99. You can pick it up from Taschen or Amazon via pre-order.