An Edible Cookbook Promotion.

Korefe has designed and produced what they are calling the “First and only Cookbook you can read and eat”. With pages made from sheet pasta, that have been embossed with text, that claim might be right.

The book is made out sheets of fresh pasta which can be opened and read. The book doesn’t come with any additional ingredients, but with a little imagination you could quickly turn this into a tasty dinner. Packaged as classic lasagne, the Cookbook was designed as a special project for a large German publishing house.

This is a pretty clever promotional idea. An idea that definitely leaves an impression and remains memorable long after the book has been read and hopefully consumed. I wish there was more information at the Korefe site on the design team, but unfortunately I didn’t see anything.

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