Cuoiela is Gonna Save My Backside.

The older I get, the less crap I like to carry with me. This means my wallet is supposed to be getting thinner, and more compact. Unfortunately it isn’t, it’s actually gotten a bit thicker which means I can’t keep it in my back pocket when I’m driving or sitting. The thickness makes my butt and lower back hurt. Yes I’m serious. So what’s a guy to do? Look for a new wallet that limits the amount of crap you can carry with you.

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Cuoiela is a project I found on Kickstarter from Virginia based Nolla Design. This wallet has roo for 2 to 8 cards plus some cash. The design is thin, compact and flexible. It is a cure for the bulky oversized, overstuffed wallets so many people carry with them today. Cuoiela is a completely smooth wallet with no over stitching, that holds your possessions discretely. The Cuoiela wallet is made from high quality Italian leather and elastic fabric band, and has a nice simple look to it. Once again, form and function joined seamlessly to produce a well designed useful object.

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During my design research, I found that many card wallets are simply about function but if you think about it, a wallet is something that we carry around every day and show off to the world. Thus, I was motivated to design the Cuoiela, the wallet that is not only slim and convenient, but also feels stylish and precious to the owner.

cuoiela from nolladesign on Vimeo.

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