Now that Photoshop and Photoshopped are words and phrases in the dictionary, it’s pretty fun to see Adobe Photoshopping people in real time at a bus stop. What a great way to promote your product to people that probably never use it, but know what it is. 

As part of a promotion for Adobe’s Creative Days, a Adobe put a Photoshop wizard in a van across from a bus stop. With the help of his camera man, unsuspecting victims, I mean participants were Photoshopped and they could see it as it happened using a digital adshel inside the bus stop itself.

Really fun, very clever. Way to go Adobe.