Woodwork, TravelBird.

The spot below for Travel Bird by   might have you thinking it is a green screen composite with a nice blend of CGI and live action footage. The reality is, it’s all live action, and the second video shows you exactly how it was done. Inspired by the symmetry of director Wes Anderson’s films, Woodwork set up a series of still compositions that the actress would move into and out of in a single camera move/shot.  The entire spot is a synchronized move that follows the actress on a dolly as she moves through he set. The making of video is really worth watching as it takes you from preproduction and visualization, all the way through post.

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