Parallax scrolling has been making waves for a couple of years in the interactive design community. Even if you don’t build interactive content, websites, or mobile apps you have probably come in contact with a parallax scrolling site or application. Building this kind of interactive experience has real pay-off with extended audience engagement, but unless you have a really solid team of coders, it can also be a daunting task. This is where Webydo steps in with its new Parallax Scrolling Animator software that is currently in a closed beta. The link above will take you to the site where you can sign up to join the beta test and help shape the final outcome of this code-free design tool.
Now, before you say the whole parallax thing has jumped the shark, think again. It’s here to stay. I agree that the problem with it is, that it has been overused as the hot new look, and more often than not it has been done badly. I also agree that there are issues with speed, mobile implementation, and SEO, but it isn’t going away, so Webydo might make your life a bit easier, and your results a lot better.
As Zack Rutherford points out in UX Magazine. Paralax has a certain wow factor and gives designers an opportunity to push interactive design in some exciting directions if done right. With Webydo making parallax available to its users there is hopefully a chance for less bad parallax, and more well designed rich interactivity..