The video below is a behind the scenes look from Trollbäck + Company on how they produced the SVT2 Powder ID. In world full of digital effects and post production CGI work, it’s refreshing to see that this was for the most part an old school process. In the video you see that Trollbäck + Company literally through colored powder by hand through a cut out piece of foam-core. Sometimes no matter how good your digital tools are, you just can’t get the same results as shooting the real deal. This was shot at a whopping 1200 fps on a Phantom to get the super slow motion look.
“Inspired by the Holi festival of colors, our SVT2 Powder ID required us to develop our own mixtures to get the right viscosity for the dense and colorful look of our original designs. These colorful mixtures were thrown with human propulsion in a variety of scenarios; both with and without practically built “2” logos.”
OK this animated music video for Cruisr’s “All Over” by Carboni Studio is insane. First off it was animated in Photoshop and finished in After Effects to keep the hand crafted feel running through out. That’s right animated in Photoshop, Comped in After Effects. Now you watch it you’ll notice that each scene has to blend into the next as it ends. Not an easy task, and something that requires a lot of pre visualization and very talented animators to pull off.
Now, how many movies can you name here? The entire video is a montage of movie characters and scenes. I stopped counting after 20.
Here is something fun from designers Sebas and Clim. Anicons is a series of animated icons available for Adobe After Effects for about 50 bucks. The fully customizable icon sets that are easy to use and modify. The icons are built as a library for motion designers, editors, or anyone else involved with the development of animation, and moving images. The icon sets feature a fun illustrative style, and fluid animations with bright color pallets. The best part is, you could probably use these as a starting point for your animation and swap out the graphics with your own illustrations to extend the sets.
BUCK has produced a nice animated short for the state of Idaho that blends traditional cel animation with After Effects and 3D Animation. The one minute forty five second spot embraces the current trend toward flat design, without being trendy. There is a vintage look to the piece that doesn’t feel gimmicky or tries to hard. The visuals just work and the fluid animation draws the viewer in compelling them to listen to the message. It took a team of twenty to put this together, and the quality shows. Credits are below the video.
Directed by: BUCK
Executive Creative Director: Ryan Honey
Executive Producer: Maurie Enochson
Producer: Emily Rickard
Associate Producer: Ashley Hsieh
Art Director: Ege Soyuer
Design: Ege Soyuer,Yuki Yamada, Susan Yung, Kenesha Sneed, Jenny Ko, Xoana Herrera
After Effects and 3D Animation: Daniel Coutinho, Claudio Salas, Esteban Esquivo, Andreas Hansen
Cel Animation: Matt Everton, Kendra Ryan, Claudio Salas, Song Kim, Laura Yilmaz, Gunnar Pettersson
Music Composition and Sound Design: Echolab