This year for my birthday my wife bought me a very, very nice timepiece. There was nothing wrong with my Tag Heuer Monaco, she simply wanted to give me something a bit more significant to commemorate a milestone birthday. Now I wouldn’t want to trade in my new watch, but I also wouldn’t mind owning the Jaeger-LeCoulture Mad Men watch that will be released this month.
Why would I want this? Well it is going to be a true collectors piece since only 25 will be made. That means that it is also an investment since it’s value will do nothing but increase over time.
The Jaeger-LeCoulture Mad Men watch is aspecial edition of the Jaeger-LeCoulture Reverso, that is engraved with the Sterling Cooper Draper Pryce logo. Each watch comes in a custom-designed walnut commemorative box featuring the Sterling Cooper Draper Pryce logo embossed on top, with a copy of “Sterling’s Gold” autographed by Matthew Weiner.
As a Mad Men fan, this would be a very sweet watch to own, although I doubt I’d ever wear it.
I am a huge Mad Men fan, and I am a little disappointed that the 2011 season is getting pushed back to 2012 due to “Creative Differences” between the lead writer/series creator, and the producers. If the show gets delayed my summer TV viewing is pretty much shot. On a brighter note over on Tumblr, Fredrick Samuel and friends have launched a little Mad Men project to see what the Sterling, Cooper, Draper, Price logo would look like with todays agencies. Below are a few, the rest are here and well worth the visit.
Sterling Cooper Draper Price as Crispin Porter + Bogusky