What happens when you take a few beautiful young people and shoot them with a Phantom Flex 4K camera with the frame rate cranked up to a couple hundred frames per second? You get the ad below for Barbour clothing. Produced by Gramercy Park Studios, the long form one minute and thirty second spot introduces a new line of clothing featuring Pantone colors. The spot has some really nice slow motion cinematography with the beautiful young people being pelted with handful’s of colored powder. No voice over, no editorial, no call to action, just people turning through the clouds of colored dust and emerging at the end to reveal the new line all set to a catchy pop tune.

EDITING: Vee Pinot
FLAME: Mark Beardall, Stephen Miller, Andrew Curtis
COLOUR: Ben Rogers
POST PRODUCER: Magda Krimitsou