Anyone that is into technology, or keeping up with Google Fiber, today was the day the roll out was announced. At some point in the near future, hopefully I’ll be rocking the gigabit fiber network and can send both Time Warner Cable and Direct TV packing. What Google announced today really is a pretty stellar deal. For 120 bucks a month I get ultra high speed internet, 500 HD TV channels, a terabyte of cloud based storage, and a Nexus 7 tablet.
After 3 years of just god awful service from Time Warner, rate hikes and hollow threats from Direct TV, I can finally see the light at the end of the tunnel. Frankly I can’t wait to pull the plug on both of these services and move on to a better, brighter future. To my friends in the surrounding communities that are not part of the initial roll out, be patient it is rolling your way next. In the mean time, you can come by my house any time and share my fiber.
I am a Direct TV customer, but I haven’t seen this yet. I think I am going to have to tune in to channel 111 tonight though. CP+B has purchased dedicated time on Direct TV and set up a specific channel to air an endless loop of a Burger King Whopper.
The entire week long spot is the latest Burger King challenge, that works like this. Tune to channel 111 and you’ll see a 5 minute countdown. Watch the perfectly flame grilled burger spin for 5 minutes and you get a free burger, watch it for 10 minutes and you get two, 20 minutes and you get four… The loop is endless. The catch is that you really do have to pay attention. At given points in the loop, the channel prompts you to hit certain buttons on your remote, if you miss one the clock resets and you start over. Complete the challenge and you can claim the free burger right there on the TV.
This is a simple yet very effective way to create an interactive TV experience. So effective, that Burger King has already given away more than 50,000 burgers this week, and is expected to give away more than 800,000 by the end of the contest on Sunday night. That means more than 13 thousand hours of Whopper TV will get watched and interacted with. Pretty impressive don’t you think?