Hamburg

Some Monday Magic. “The Grand”.

 Glen Milner does some really nice short film work. The piece below was commissioned by Steinway & Sons to highlight and reveal the craft that goes into producing one of their pianos. Working with a small crew, Milner shooting with Camera Assistant Arne Zacher, the two created a wonderfully timed black and white short. The editing is tied tightly to the original composition by Elwin Hedrijanto and Dominic Ferris with cuts hitting on time to the music. In just two and a half minutes Milner shows the amount of skilled work and love that goes into producing a Steinway. The film highlights the Hamburg factory, the workers, the 1200 parts in each piano, and slowly builds through the performance by  Hedrijanto and Ferris ending with the star of the show on stage.

Surfing Germany. Saubere Filme, and the Panasonic G3.

I don’t speak German, and I don’t have to, to get what is going on in the videos posted below.

The first video from Saubere Filme is the final product for a surfing video shoot that took place in Germany, at a point when the river Eisbach was raging with fast moving high spring waters. The second is the making of film that shows how they set this up and shot it using Panasonic Lumix G3 cameras, a flock of birds rig, some crazy lighting and rigging gear. The third is about the Hamburg Surf Festival”. (I didn’t know they had a surf festival in Hamburg)

All of the films were shot using the Panasonic Lumix G3 micro four thirds camera, with some pretty amazing results. They get some really great bokeh effects, when shooting with shallow depth of field. It looks like the low light performance is pretty solid, and the over all image quality is superb. If I hadn’t already ordered the new Olympus OMD-EM5, I might consider getting one of the Panasonics.

Even if you don’t speak German, do yourself a favor and watch these films. They are great inspiration, and show some really good behind the scenes footage outlining how they made these short films.

Camera Array Operator: Matthias Uhlig, Sigfried Kuckstein
Director: Jan Brockmann
DP: Dennis Fritz
AC: Johannes Revermann
Assistant Camera Array Operator: Ralf Dahlhaus
SlowMotion: Max Garhammer, Matthias Springer
Technical Suport: Panasonic Deutschland,
Johannes Rabe!, Panther Rental, WeissCam, Ewa Marine
Music: Marc Bühler – Universal Publishing Music Berlin
Production: Susi Kultau
PA’s: Maxi Kultau, Philip Krebs
Photos by: Ralf Dahlhaus

Lenses used:

Panasonic Micro Four Thirds:

H-F008E Lumix G Fisheye 3.5 / 8 mm
H-H014 LUMIX G 14 mm / F2.5 ASPH.
H-H020E LUMIX G 20mm / F1.7 ASPH.
H-F007014E LUMIX G VARIO 7-14 mm
H-FS014045E Lumix G Vario 14-45 mm F 3.5-5.6 ASPH. O.I.S.
H-VS014140E LUMIX G VARIO HD 14-140 mm
H-FS100300 LUMIX G VARIO 100-300 mm, O.I.S.

Leica:

Leica Summicron-M 1:2 / 50 mm
Leica Summarit-M 1:2.5 / 75 mm

Leagas Delaney Recycled Sheets for “Plant for the Planet”

This new print campaign from Leagas Delaney for Plant for the Planet helps promote a greener planet by encouraging readers to plant 1 trillion trees to offset carbon emissions. Since it’s inception in 2006, 12 billion trees have been planted world wide. The campaign coincides with the UNEP project being handed over to the hands of the children of Plant-for-the-Planet.

The new international campaign sponsored by “Blatt Bindet”, is simple and to the point. A single line of editorial “Each sheet absorbs the CO2.” is placed below the image of a leaf that has been intricately cut to reveal a source of global CO2 emissions. The posters are simple yet effective with a subtle yet powerful image dominating the majority of the space.

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Company: Plant for the Planet
Customer: Felix Finkbeiner
Agency: Leagas Delaney Hamburg GmbH
Creative Direction: Michael Götz, Florian Schimmer
Art Direction: Felix Boeck, Robert Westphal
Illustration: Lorenzo Durán, Nadine Hoenow
Text: Heiko Franz Grote
Consulting: Heinke Kraack

Facebook and Recruitment Means Powerful Results.

When Draft FCB needed to recruit new employees to handle the expansion of their agency in Hamburg Germany, they turned to Facebook and got some pretty remarkable results. Using just 2 employees over a two day period, they were able to increase the number of applicants by the power of 4 in less than a week. Traffic to FCB’s Facebook account jumped to over 2500 unique page views a day, and active use jumped by 352% in the same time period.

BMW M3 In the Hamburg Airport

Serviceplan, Munich was asked by BMW to develop a billboard idea for the BMW M3 Coupe. The billboard was to be placed in the hamburg airport, and the format was anything but normal. The size of the space was approximately 7 feet by 165 feet, which tends to challenge the basic rules of composition and flow.

Serviceplan, working with the idea that the M3 is a car that exceeds the limits of a normal automobile decided to create a headline out of half letters. The letter forms were completed in the reflection of the polished floor below; which allowed them to double their vertical design space, and get more attention from passers-by.