HD Video

“Huelux” Randy Halverson’s Film Lets You Know Spring is Just Around the Corner.

Yesterday at this time most of the central midwest was in the midst of an epic snowstorm. I know in the area of Kansas City I live in we got at least 10 inches of snow which is a reminder that winter isn’t over for at least six more weeks. If it’s anything like last year, I bet we have snow late into March. With that said, the video below is a reminder that Spring and Summer are just around the corner, and soon we will all be talking about how hot it is.

Randy Halverson shot Huelux from April-November 2013 in South Dakota, Wyoming and Utah enduring many of the challenges you are faced with when shooting time-lapse footage, especially the weather. His goal was to capture the Milky way, and  Aurora Borealis, but cloud cover and storms hampered his attempts. What he did get was some amazing footage of night time thunderstorms as well as the the stars and magnetic fields at play. For more info on the film, and the gear used go to his Facebook page here, or click through to Vimeo to see the full write up on his process and equipment. The 4K version which I highly recommend watching is available here.

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Adobe Released Flash Player 11 beta.

Anyone that thinks Flash is going to be replaced by HTML5 and CSS3, you might want to back off that statement for a while. Adobe is continuing to add features to the Flash player, and their mindset is geared toward TV sets and mobile phones. With the latest beta release of Flash Player 11, there are some key indicators that they really want play in this space, and make the Flash Player a dominant delivery system.

Adobe released betas of both Flash 11 and Air 3 for Mac OS X, Windows, and Linux a couple of days ago, and some of the new features that caught my eye include full 64-bit support for Flash Player running in browsers including Linux, and support for delivery of full HD video with 7.1 surround sound to AIR-powered Television sets.

In my opinion, that last part, is a key indicator as to where Adobe wants to go with this. At the Adobe MAX conference last year, Adobe was really pushing Google TV. They are very aware of how and where content will primarily be delivered in the near future, and they are shoring up Flash as a key player. Support for full HD video, and 7.1 surround sound will only help keep this technology at the forefront of content delivery systems.

Additional features for the new Flash Player beta 11 are.

Stage3D APIs (“Molehill”) for Flash Player

A new set of low-level, GPU-accelerated 3D APIs that enable advanced 3D experiences and improved 2D performance across devices through the Adobe Flash Platform runtimes.

Cubic Bezier Curves

Using the cubicCurveTo drawing API, developers can easily create cubic Beziers without requiring custom ActionScript code.

64-bit Support

Native support for 64-bit operating systems and 64-bit web browsers on Linux, Mac OS, and Windows.

Linux Vector Printing

Currently supported on Windows and MAC you can now print rich and crisp images on Linux.

G.711 Audio Compression for Telephony

Support interoperability with legacy phone system (through Flash Media Gateway, FMG) and other third-party clients (through open RTMP protocol) without the need of transcoding.

H.264/AVC SW Encoding for Camera

Stream beautiful video from your computer’s camera with higher compression efficiency and industry-wide support, enabling both high quality real-time communications (e.g., video chat and video conferencing) and live video broadcasts from within Flash Player.

G.711 Audio Compression for Telephony (JavaScript Object Notation)

Enables ActionScript programmers to take advantage of fast parsing and generation of JSON-formatted text to represent their data. Take existing code written for the JSON interface provided by ECMAScript 5th edition and drop the code, with minimal or no modification, into an Actionscript project.

Garbage Collection Advice

Provides a simple facility with which AS3 code can advise the GC on when to schedule the disruptive end-of-GC pause.

Socket Progress Events

Provide a means by which content can determine how many bytes remain in the AS Socket’s write buffer. Provide an event which will inform content whenever data is removed from the AS Socket’s write buffer so that it may easily monitor the status of the write buffer without having to set up a timer and manually poll the size remaining in the AS Socket’s write buffer.

Secure Random Number Generator

Generate secure random numbers that are cryptographically as strong as the underlying operating system. Utilizing native OS APIs this feature will be used by Flash Player on the desktop and mobile platforms (Android) by Flash Platform Services.

Ralph Lauren Goes Gets Immersive.

Yesterday I did a short post on New Balance and the projection mapping they are doing for a new line of shoes they have coming out. In it I mentioned that the process in many ways had become much easier with advances in hardware and software over the last few years. With that said, I would also like to qualify that with “Projection mapping can be as complex as you need it to be.” Case in point, the new runway show for Ralph Lauren.

The Ralph Lauren image may be a brand that is more closely associated with the 29 vintage cars that  Lauren has collected with passion, rather than with social networks, iPhone applications and cross-platform advertising campaigns but this project might change that perception though.

Watch this video and take note of the fact that there is a fairly large crew involved. They make extensive use of green screen, 3D modeling, light projection, geometry mapping and distortion, HD video, composting, audio design etc. I tried to find a video of the actual finished piece, but every version I found was pretty weak. When I find a decent one I’ll update this post with it. In the mean time, take a look at the making of video. It’s really quite impressive.

“We put our hearts and souls into this, this sensory experience — complete with sound and even a mist of fragrance — will not be staged only in London. One of the brand’s New York stores also will get a similar eye-popping show. ” Ralph Lauren