HP

Gentleman Scholar Presents “Sprout 3D-scanning PC”. For HP.

As someone who is deeply rooted in graphic design, who’s career began with hand lettering before computers, and is insanely fascinated by video, storytelling, and motion graphics, the video below makes me all happy inside. Gentleman Scholar has produced a video for HP that is chocked full of killer typography, amazing shots, solid editing, and graphic design. The short spot is timed and paced so fluidly, with a soundtrack and voice over that help keep you focused on the visuals. Love, love, love this.

Oftentimes we find that our creativity is reduced to the footprint of our computer screens. But what happens when the digital and tactile work in tandem? Teaming up with 180LA, Gentleman Scholar explored this notion with piece below for HP’s new “Sprout 3D-scanning PC.” Using handcrafted vignettes that make up the spot, and presenting a new frontier in creativity: “where digital innovation meets tangible reality, a world in which imaginations take flight.”

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Get Your Tron On. Projection Mapping Queen Elizabeth Hall.

I seem to be on a projection mapping kick these days. Maybe it’s because there seems to be so much of it around as of late. If you happen to be in London in the month of December, you might want to stop by Queen Elizabeth Hall and check out the Tron Legacy projection mapping that is being hosted by Disney in conjunction with HP. The projection map is choreographed to the soundtrack by Daft Punk, and features images and motion graphics tied directly to the architectural topography of the building. Also, inside the building is a recreation of Flynn’s Arcade which includes the original TRON arcade game, the model Light Cycle, the TRON: Evolution video game and an HP Demo area with new HP ePrint Technology that can be used to print the photos taken at the event directly via email.

One Year, and Several Printers Later a Sequel is Born.

A little over a year ago, design students Matt Robinson and Tom Wrigglesworth created a wonderful stop motion video for HP printers. A year later they have created a sequel to the original film. Last year’s film helped the two of them to land the Best New Blood award at D&AD. This year’s version, which was commissioned by HP, sees three HP Photosmart printers used to tell a complex animated narrative. Links to both videos are below, just click on the image.

This years sequel. Click to Play

The Original film from 2009. Click to Play.

Let the Convergence Begin. CES 2010 and the Future.

CES is in full swing at the Las Vegas convention center this week, and there are all sorts of crazy announcements that have been coming out cool new gadgets and technologies. The one thing I have been noticing is, there seems to be a lot of buzz this year around 2 specific product formats. Tablet PC’s, and Internet streaming devices like Boxee, and Vudu.

Today Microsoft’s Steve Balmer  introduced “Slate” it’s touch screen tablet running windows 7. The device will be built by HP, and available later this month. The price has yet to be announced. One thing for sure though, it’ll be cheaper than Apple’s iSlate, or iTablet which set to be announced on January 27th.

HP Slate Running Windows 7 Touch

In the keynote Steve Balmer said,

“They’re more powerful than a phone and almost as powerful as a PC. Perfect for reading, surfing the web and taking entertainment on the go.”

This is an important statement  because it give credence to an emerging trend. People want all their communications and entertainment devices to play together. They also want access to their media of choice any time, any place, anywhere.

In addition to Microsoft, other touch screen tablets have been announced by Lenovo, Nokia, and IDC which introduced the Tegra, which will have connectivity through T-mobile as well as Wifi making it a true mobile device.  The Tegra is running on the emerging tablet OS of choice Android, which is going to become the 800 pound gorilla of Operating Systems in the near future. T-Mobile is  positioning the Tegra as a tablet for the whole family, and says that the device is designed primarily to sit in the kitchen to let families keep watch on the household calendar and manage their schedules — although it’s also of course still capable of things like 1080p video playback, music streaming, running Google applications and widgets, surfing the internet etc.

The Android OS Tegra

Nokia Booklet 3G

Sounds like a bit of convergence doesn’t it? Which brings me to the net connected devices like Boxee’s latest.

Not only is the Boxee just a beautiful piece of industrial design, it is a game changing piece of hardware. Here is why.

The Sub 200 dollar Boxee

First off Flash 10.1 support. This means that the device can not only place shift your favorite TV shows and movies, it can run any application that you can develop in Flash. This is huge. It means that if you are a designer of interactive content, or applications, you can get them on to that big flat panel TV in everyone’s living room. For under $200, Boxee will support a wide range of formats, including DivX, VC-1, WMV, H.264 MKV, and Flash 10.1.The  service support is equally broad, with channels from Pandora, Last.fm, Facebook, Twitter, Picasa, and Flickr all integrated, and today it was announced that they are in talks with Netflix.  In addition there is the Boxee app platform so anyone can design additional apps, plugins, and games.

Like Boxee Vudu made similar announcements at CES saying that are partnering with 3 of the largest manufacturers of LCD televisions, and bringing over 100 new channels streamed directly to your TV set.

The Vudu UI as seen in all its 1080p Glory

For the last year, Vudu has been steadily strengthening its service offering by rolling out applications like Wikipedia, Pandora, and Flickr to connected LG TVs (all this in addition to streaming 1080p movies to you from the Vudu service). With Vudu Apps they expand their reach in terms of services offered as well as hardware supported, by offering hundreds of apps to connected TVs and Blu-ray players from a variety of new partners: and the service will show up in HDTVs from Mitsubishi, Sanyo, Sharp, Toshiba and Vizio, as well as Blu-ray players from those last two companies.

So why is this a big deal?

Because with these kinds of services you don’t need the cable company or AT&T to provide you with entertainment services. Both of these devices only require you to have an internet connection, which is great for us. Time and place shifting of content has changed the way people interact with content so much in the last 5 years that it’s no surprise that devices like Boxee and Vudu are making such huge gains in the content delivery game.

What all these devices bring to the table though are the first real steps of how we are going to be interacting with media by the end of this decade. The fact that Boxee has Flash support is huge. This means it has Browser support. That means it will be able to let you do so much more than be a passive observer. It will be interesting to see what these companies start to do with multiple application and media feeds. Verizon is already making headway with its FiOs system allowing you to Tweet, and check Fantasy Football stats while watching a real-time broadcast of your favorite show or movie. Combine that with the power of any of these net connected devices and imagine the future. Think Slingbox on steroids.

It’s gonna get fun people and I can’t wait.