It really is a great time to be a visual designer. Thanks to advances in computer technology an software, we are experiencing a true renaissance in visual design. The four indents below for CCTV’s Documentary Channel are a great example of what I am talking about. This kind of visualization would have been almost impossible to get a decade ago. Lithuanian based Korb, working with Taiwan based JL Design took three months to create these spots, each of which is only 10 to 1 seconds long. Mo-cap was done on site in Taipei by Korb, with the final VFX work was done in Vilnius.
“Motion sculptures for CCTV Documentary Channel is a digital metaphor of phenomenal blinks and moments that life consists of. In four Idents we follow a visual performance of organic and vital substance, animated using data of actors movements.
Dents visualize four different themes. Motion sculpture of steel reflects old Chinese adage that true power is mastering yourself. Youthful energy of dancers evolve into beautiful organic sculpture. Colorful happiness is the engine of father’s and his daughter’s joy. Two lovers visualize fragility and vitality of love in the last Ident.”
Client: CCTV
Creative Director: JL
Agency: JL DESIGN
Executive producer: Angela Moo
Project Manager: Jennifer Lin
Art Director: Lance Wei
VFX / Design Company: KORB
Concept Development: JL Design & KORB
Executive Producer: Lina Paskeviciute
Animation Director: Rimantas Lukavicius
Technical Director: Giedrius Paulauskas
3D/2D Artists: Giedrius Paulauskas, Rimantas Lukavicius, Karolina Sereikaite, Tomas Juchnevic, Justinas Vinevicius
Music / Sound design: John Black, Cypheraudio
Modular 4 