To promote the quality of the cameras in Nokia phones, Weiden and Kennedy have produced what is being claimed as the worlds largest stop motion video. Partnering with Aardman Animations the “Gulp” video made a new Guinness World Record.
Filmed entirely with the Nokia N8 camera, the video aims to show off the quality of the Carl Zeiss optics and its 12-megapixel photography capabilities. Three phones were placed 120 feet above ground using cherry pickers, in South Wales. The height was needed to create a 16 by 9 canvas that measured 137 feet by 78 feet in size. Filmed over the course of one day, the result is… the worlds largest stop motion video.
Along with the video, I have included the making of as well.
This entire film by Aardman Studios was shot using a Nokia N8, and a microscope adapter. The main character is 9 millimeters tall. yes 9 Millimeters.
In the opening title frame for the short film “The Making of Dot”, the director sets up a very important statement. “It’s not technology. It’s what you do with it.” This statement is so true, and it is often a concept that gets forgotten by designers as they get seduced by the tools or technologies they work with. I spend 8 to 10 hours a day working at a computer using most if not all of the Adobe CS5 creative suite. I know just how easy it is to let the technology take over. I think that is one of the reasons that I am so impressed with “Dot”. The crew that produced this stop motion film, used some very advanced technology to create a really wonderful little short film. They used the technology as a challenge to develop the look of the film, but didn’t allow it to take over the film, and that can be a very hard thing to do.
Watch both clips. The short is great, and the making of video is really pretty amazing, especially when you see just how small this actually is.