Sometimes a advertising campaign with the simplest audience engagement can generate the best results. A great example of this is Vodaphone’s “Pixel Hunt” game created by Jung Von Matt/Alster. The game was designed to promote the new LG Optimus phone and its 5 megapixel camera in Germany. Game play is simple, you click on pixels to eliminate them, and if you are lucky you could instantly win one of one hundred phones hidden behind a pixel in the image.
In one month, all 5 million pixels were clicked out by over 300 thousand participants that signed into the site to play. That is some pretty serious usage, that was generated with minimal promotion, and viral spread.
For the last year I have been putting off buying a new mailbox for my house. I found a great modern looking one from a manufacturer in New Zealand that I still have book marked. I just can’t get past the long and kind of expensive shipping costs to get it to my home. Thankfully I found this today, and my upgrade delay might be coming to an end.
Neutra Box is a modern mailbox that can be mounted on a pole which suits my need perfectly. Each mailbox is individually hand-made utilizing new + unused portions of large sheets of galvanized metal and acrylic that are left-over scraps from large projects. This helps to reduce waste by using material that would otherwise go unused.
Knowing that each installation site is different, Neutra Box does not pre-drill the NB-1 mailbox. This allows you to customize your particular installation to fit your needs. The NB-1 mailbox can be mounted on a post, railing, or embedded in a wall system.
Oh and just incase anyone is wondering, yes I still get snail mail, and yes I want something that looks as good as my house does even if the box is out by the street.