Making the call for “The Color of the Year” is a pretty bold move, but if anyone can do it PPG can. PPG has released their color predictions for the 2014 market in a 100 page PDF that is available for download on their website. So what is the color of the year? Butter Cream Yellow.
PPG’s recently published its 2014 Global Color Trends book, is an overview of PPG’s collective forecast for color use in building and decor, automobiles, consumer electronics and aerospace. The book was produced by the company’s global team of color experts, and is accessible online at http://www.ppg.com/globalcolortrends, or if you prefer to have a printed version, you can order it by contacting Dee Schlotter of PPG at schlotter@ppg.com.
The book details color families trending across industries and geographic regions, and it showcases five color trend ‘stories’ for 2014.
Hi-Breed emphasizes a new design harmony between man and nature with a palette consisting of neutrals, pastels and bright hues.
Mosaic is based on the wealth of artisan and craft patterns, shapes and prints, as well as their strong colorations.
New Spirit reflects earthy, primitive, raw colors as well as a new consciousness.
Magnifigance combines the words magnificent and elegance, and the palette recaptures extravagant, dramatic styling and opulent, regal colors.
Theorem is a precise and minimal palette that uses rich brown, purple and deep blue as accents for balanced neutrals.