Scholz & Friends

Panasonic Headphone Packaging is Music to My Ears.

German agency Scholz & Friends has designed a new packaging system for Panasonic RP-HJE 130 headphones. Using a simple visual metaphor created by the product itself, the packaging and product combine to create a wonderful  a music note. A simple gray line of text punctuates what these headphones are made for. “Made For Music”. The Panasonic name is positioned directly below the note in bold black type. Visually this simple design is simply stunning. It is the kind of packaging that stands out in a sea of boxes on a shelf, and the design of the headphones as a musical note is just brilliant. I’d love to see a series of these that are made up of different notes, so they could be positioned on the store shelf to read like a stanza of music.

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